[quote=buldog]but is it gonna be a good thing for the breed??[/quote] I did wonder that myself. How many people got a Dog de bordeaux after watching 'Turner an Hooch'?(I know of some that did) I also know of people who brought American Bulldogs after watching 'Homeward Bound',German Sherpherds after 'K-9',etc,etc. But I think most people will assume the dog in the commercial is either a Bullmastiff,Great Dane or the funniest breed my Boerboel has been mistaken for...........A labrador on steroids?lol.